Posts Tagged ‘WIP Connector’

WIP Releases July App(lication) Store Report

Thursday, July 21st, 2011

The Wireless Industry Partnership has released their July App(lication) Report. Here’s a snippet of its summary:

Looking through many of the major app(lication) stores reveals a few things that haven’t changed all that much since the days when carrier WAP portals dominated the mobile content business. In particular, the dominance of larger app makers in the top-download charts and in the “featured app” slots harkens back to the days when the biggest winners in the mobile content space were the companies with the best biz dev teams, not the best apps and content.

Some app(lication) stores, such as the iTunes App Store, do a decent job of highlighting content from lesser-known developers alongside the big names, but the reality in most stores is that it’s truly a long tail game. Like in so many things, the 80/20 rule provides a good rough estimate: in this case, 80 percent of the apps are sold by 20 percent of the providers — leaving the other 80 percent of developers fighting over the rest of the market.

Read the report (PDF) at WIP Connector.

 

Miles, Smiles and Tiredness – A Look Back at 1yr of MMM Done Full-Time

Friday, July 1st, 2011

Sky from the Plane (Procreate) - Share on OviI’m often asked, “does that make enough to live on,” when the topic of MMM comes up. “Depends on the time of the month,” is my response. It really has been a slice of life that I’ve never seen before and am constantly running between being faithful and faith-little. In the a tough more than one year of doing MMM as a full-time effort, I can totally attest to there being miles, smiles, and a good bit of tiredness as I’m pushing out on this intersection of faith and mobile technology.

Miles Upon Miles

In May of 2010, MMM became the primary occupation of me (Antoine, the Primary Voice in these parts). It started well enough with about three months worth of finances and plenty of roads to travel by car and bike to potential clients. But, right around the time those funds dried up, the faith had to hit the road in a very real way. That’s been… different.

First, there was a miracle of finances that happened two months in a row. There was the project that caused my moving (in part) from Charlotte – that itself is now under some change. There were trips to Atlanta, Philadelphia, Indiana, and a part of Virginia so west that you could stand on a point and point to two mountains 15 min away, one in Tennessee and the other in Kentucky. Then there were trips to San Diego, Las Vegas, San Jose and places around those parts where I was one part around like-minded folks, but in another respect quite lonely. This has been… different.

I’ve had many a reflection on Paul, Peter, Elijah, and several others who’ve walked this out. Can say that I’ve got an inkling of what they went through – minus the price for gas (!!!).

Smiles Begat Smiles

The one thing that I didn’t see, but was always appreciated was the amount of support received from friends, partners, and people whom I’ve plum forgotten about unless I took a picture. The encouragement from those whom are well older than I, and doing similar after they’ve “lived their lives” has probably been the most interesting. The common sentiment there being, “I wish that I had your faith at your age.”

There’s been the smiles and support beams of friends who’ve been in my corner for a long time (long time is variable of course). Many of these people just seemed to call, SMS, email, or even just have a room available when I was traveling and didn’t have lodging secured (more about that in the “Tiredness” section). There’s really been the kind of support that says that anything is possible – especially when the circle of friends and supporters you have cover the same lengthy distances you traverse.

The kids/babies are probably the best part. But, I’ve been blessed to have my travels interspersed with visiting friends or just randomly seeing babies/kids along the way. Kids have a way of making you stop and take inventory, and there were a number of nights where I wept, only to wake to the day ahead and a kid of some kind would cross my path and remind me just how much God really does have our best in mind.

Tiredness Deserves Its Own Rewards

What kind of challenges does doing MMM bear on you? Well, there’s the mental stuff, the spiritual stuff, the social stuff, and the mental stuff.

There’s nothing like the tiredness that comes from having to check all of the boxes mentally each day as you do what you do. I didn’t take it for granted when working in companies, but I do have a much healthier respect than I did before. There’s taxes, mileage, sales, business development, research, writing, analysis, and communications. And that’s just talking about this on a high level, I totally have struggled with keeping all of those items balanced as many of them are just first-time moments for me.

Then there’s the mental tiredness that comes with travel. Those persons involved in missions and travel a ton seem to have the most association with what I mean. When away from “home” and just moving in what God’s called you to, its easy to get distracted or discouraged. I’ve spent a ton of time in my car over the past year (draw a triangle on a map between Philly, Atlanta, and Indiana to get an idea of where I’ve driven) and its hard to keep sane. Beach trips were a necessity, one-stop plane flights also.

Spiritually, I’ve not been attached to a formal church (and this was true many months before doing MMM full-time). I’ve been much more adamant towards plugging into brothers/pastors whom are able to meet with me face-to-face or virtually/voice at various points in my travels. That small group of brothers/sisters have been amazing towards challenging and calling me out. A slightly wider group of co-laborers and mentees have also helped to keep ego and tiredness at the door. As one brother often tells me, “don’t get weary in well doing. You’re not done here yet.” I need that more often than not.

Socially, I’ve been purposeful towards making sure that every trip has something social included. Whether that’s my Saturday away from everyone, biking in various cities, or connecting for spoken word/worship sessions, its a behavior to keep non-tech/mobile ministry aspects as a part of life. I’d rather not be stuck in the bubble.

Overall Assessment of Sorts

Its taken me the better part of the past two months to sit down and write this. When I wanted to in May, the schedule got thick with conferences, conversations, and clients. I’m not entirely happy with that, but I had to attend to those matters as it truly meant keeping food in my belly or some ability to travel.

I would like to improve over this next year in terms of the administrative organization. That’s something that I was just getting the hang of personally, but as a near-business entity, it needs some more help. I’ve got some leads there, but am always open to wisdom there. I’d also like to increase the number of paid clients/client work. Not because I’m looking for more funds, but because I’m having to foot the bill for travel and some conferences, and if that’s the case, I don’t want a situation like BibleTech where I have to pull out of a speaking engagement because I ran numbers too low to make a trip.

In terms of a settled destination, sorry. I don’t see it anytime soon. I’ve been invited to take a look at several areas around the USA and Europe. And I plan to. I just don’t see things stopping in terms of this travel schedule anytime soon. I own just a little bit more than what fits into my 4-door Honda Civic. I’m not exactly trying to add to that, but it would be nice to have my own place again – its was refreshingly quiet.

As for MMM, I honestly think that its doing well. Being able to devote all of my time to it has brought forth the writing and attention that its needed since its inception. There are more voices needed here on a consistent basis. And probably someone to hack a better design for this site. But really, I’m good with our approach, our focus, and the in-roads we have with both faith-based and secular audiences (we’re quite rare in that respect).

Better can be done. It will be. It might take a few more miles, a dozen more smiles per mile, and more moments of tiredness. Better will happen, and the goals of this initiative will be met to benefit a whole slew of folks. Can’t complain about that, but I can take a nap now that this much is finally written :p

 

Carnival of the Mobilists No 248

Tuesday, May 10th, 2011

I caught it while traveling last week, but didn’t make the effort to repost – hopefully correcting that now. The 248th Carnival of the Mobilists has been published and its being hosted this month over at the WIP Connector blog.

Its a small set of readings this month, but there’s a good amount of reads to keep you thinking and moving in and around mobile-focused issues from the perspectives of several in the industry. We’ve got two posts in this edition – our Good Friday and Easter Mobile stories.

Check it out, with your other weekly readings, I’m sure you’ll enjoy.

 

Info-Graphics and Visualizing Mobile Contextually

Friday, November 5th, 2010

This past summer saw MMM participating in several conversations and sessions around opportunities and issues for mobile developers (with WIP Connector). More often than not, its isn’t the clearest of pictures for development when you start diving into niche arenas such as religious content. The market is indeed different, and the challenges can be pretty looming. Nevertheless, there are some consistent themes, especially in terms of getting apps to market and monetization.

This graphic, produced by Vision Mobile, makes it pretty clear the prospects for developers on the major mobile platforms. Especially as it relates to mobile software in the religious domain, paying attention to the installed base of users is just as important as just getting something developed – and you don’t want to spin your wheels learning how to develop for every platform.

The Mobile Developer Journey

Another site that offers several info-graphics towards understanding opportunities within mobile can be found at Asymco. Asymco has a ton of data and usually packs in some solid commentary around his methodologies used. Here’s one graphic that some in the Bible software industry might find interesting:
Info-Graphic: Visualizing iPad vs Mac, via Asycmo
Graphic from Visualizing iPad vs Mac, via Asycmo

Now, you can find info-graphics on a ton of areas within mobile, but you will want to make sure that you are viewing it through the appropriate lens. The data shown in this post is great, but you will need to combine it with data on (world/local) religions, tech adoption (economics), and probably media (text/publishing, audio/music, and video) in order for it to make the most sense contextually.

 

WIP/VDCC Recap: Cross-Platform Conversations

Friday, September 24th, 2010

This week, MMM participated with WIP at the Verizon Developer Conference. We were invited by WIP to annotate the UnPanel session on day two, but ended up contributing towards one of the session conversations on cross-platform development.

As many developers find out quickly, and some users have figured out as they have gotten into Google Android-powered mobile devices, or have moved from one mobile platform to another, there are times when applications or content just doesn’t work so well. We kind of think about data as being something that is easy to transfer from one platform to another, but such doings are ripe with challenges and opportunities. At the Verizon Developer Conference (VDCC), we participated in facilitating a few panel discussions on cross-platform development and some of the challenges. The following three items came up the most in these conversations.

Fragmentation
The number one issue that developers said that they faced when trying to take an application, or apply a service across several mobile devices, is this issue of fragmentation. Fragmentation is basically when you have a single platform (for example Google Android), but there are variances in how that platform is implemented across devices. These variances can include input mechanisms (touch, keyboard, etc.), application program interfaces (APIs) which talk to hardware or services, and even carrier-specific functionality which doesn’t line up across the same device on different carriers (for example, cell ID information).

What happens is that when a new update to a platform comes out, or an offshoot of a current platform is produced, developers have to code their applications and/or services to account for these changes. And especially in the case of non-Apple iOS devices (where things are commonly similar across all of these devices), this causes the developer to have to spend more time acquiring the resources to test and approve their software across these variant platforms.

One of the things that frequently came to mind is the challenge that many of the developers of Bible software have towards this issue. I wonder how many of you deal with fragmentation, and whether you share the opinion that this isn’t something that’s going away, but might be solved with better tools?

Communication
Another impact to cross-platform development that was talked about in these sessions was that of communication with the carrier. For example, while fragmentation is an issue, developers who are proactive would like to hear from the carrier something towards devices, APIs, etc. which might not be support or might change when platforms are updated so that they can be faster able to adapt their products to those new devices.

On the carrier side, its difficult to respond to everyone individually, and so carrier involvement in developer networks, standards bodies, and a general attention to being open in communication is something that Verizon and others are doing a lot more of. The challenge for them (of course) is to be open without impacting their abilities to continue to offer differentiated products and services.

To you who are developers, or even users, what kinds of communication strategies would you like to see from developers, carriers, and other service providers to better allow you to make the move from one platform to another? Or, does this even matter, do you just need things to work?

Up-to-Date Market Information
Of the many issues that developers can have in making sure that they have a solid application or service, one of their challenges is making sure that they have up-to-date market information about platforms. Verizon’s Developer Center has some upcoming things in this area, as do some other developer networks. But, this is still the challenge.

As a resource and analyst, one of the challenges is always to promote the statistics and the information that allows developers to make sound decisions towards where they can make solid applications. For example, you will never hear MMM tell you that Symbian isn’t a good platform to develop for, unless your target audience for your content is in an area where Symbian is not a primary focus for the carrier/user base. In the same accord, as a developer, you have to broaden your research and analysis horizons beyond just those persons who are “louder” about what positions they have, and make sure that you are seeing those folks who are holding a contrary viewpoint.

That being said, it is difficult for many people to both develop an application/service, and keep on top of market trends. What would you like to see more of in terms of getting up-to-date market information for your respective target audiences? Where do you go for information now, and are those areas sufficient?

Conclusion
During the time at the Verizon Developer Conference, I was exposed to a subset of some of the general opinions that I hear developers go through. Much of MMM’s viewpoints are formed and spoken of in global contexts – this was a chance to center in on a specific US (only) carrier and what issues matter to them.

Stay tuned as in a future post we’ll talk some about these specific challenges and opportunities. And what you can do as developers and as a notable target market (re: faith-based organizations) to make your applications more visible and profitable both spiritually and economically.