Mobile Ministry Magazine (MMM)

In a lead-up to reading the Tomi Ahonen Phone Book that we told you would be a good holiday wad/gift, also check out one of the latest posts at his site Communities Dominate Brands where he speaks about the differences between smartphones and feature phones. Here’s a snippet:

The PC industry sells a little over 300 million PCs this year. That includes all desktops, laptops, notebooks, netbooks and the tablet PCs like the iPad and Kindle. A little over 300 million sold per year. Similarly television sets sell in that scale, about 300 million per year. And DVD players sell in the 250 million range annually. These are the global giants in electronics, the others of our favorite gadgets, like videogaming consoles or digital cameras or MP3 players like the iPod, sell in far smaller numbers per year. Except for one gadget. The mobile phone. The world sees sales of 1.37 Billion mobile phones sold in just this past year! You see why I am so excited about this industry? Just smartphones alone will sell very close to 300 million units this year, and yes, next year more smartphones will be sold than all types of personal computers, combined.

Read the rest at Communities Dominate Brands.

We are going to work on doing a better job of addressing the difference in approaches when these two types of mobile devices are considered. Take for example the recent changes to the Mobile Bible Apps page, smartphones have gotten a good bit of attention, but there’s much more that can and should be done for feature phones (Java/Non-Smartphones). Stay tuned.