If you’ve not seen this already in our redesigned sidebar, and in keeping with that 2012 resolution in keeping on top of conferences and such which might be beneficial to those following mobile (in) ministry, there’s now a public Google Calendar showing a smattering of #mobmin events for 2012 and beyond.
This calendar actually started as a personal calendar that’s now public, with some members of the Mobile Ministry Forum having the ability to add to this calendar. I’ve gone the route of putting many of the major events that we talked about before on there. As the year goes forward, you will also be able to see some smaller calls and conferences as they happen appear on here. The link to this calendar will show on our mobile site(s) soon-ish.
- For those of you with Android devices, you should simply need to go into your Google Calendar account (use a desktop web browser), and then add this calendar to have it appear alongside your calendar; I’ve yet to play with a 4.0 (ICS) device to see if any changes with the calendar effect this or make it simpler
- For those of you not using an Android device, but do have a Google Calendar account, you need to copy each event (individually) into your main calendar, and those events will appear there. However, they will not update when the calendar updates.
- You can subscribe to this calendar via RSS (link here); items will show in your RSS reader when they are added to the calendar, not when they occur
- You can also add to your Apple devices calendar using iCal (link here). If you add this link into iTunes, it should transfer to another (layer) calendar in your iOS devices; this link does update when the main calendar is updated as far as I know.
- Depending on the mobile device you are using, the RSS/iCal item should show an individual item download, so that (for example) from a mobile device, you can download a specific event into your calendar. From your calendar, sharing is as simple as hitting the “share” button on your device and it sends as a vCal item in an MMS message
- I have a workflow running using ifttt which automatically tweets out newly added events using the #mobmin hashtag – so if you are looking for an easy way to have your audiences keep up with events, that hashtag just got more valuable.
If there’s an event that needs updated information, needs to be added/removed, just let us know.
[Release from Internet Evangelism Day] 
The news has been pretty steady since the 
I sat there just to get a few minutes away, and hope that a friend would swing past. I was looking to ask him a question about where he worked. But, in the space where I usually see him there was another gentleman. Similar in age, a bit more fit in appearance. He and I gathered some small talk and then his friend, another man show was slightly older, sat down. He was a friend of the first man, and they were having a connection time. I drew back into my mobile, but listened in on occasion.
Mobile Ministry Methodology (v1)
Thursday, April 12th, 2012For the years that I’ve been looking at this intersection of faith and mobile technology through the lens of MMM, one thing has honestly escaped much of the conversation around the topic: if this intersection is valid, then what do people do to get past that intersection and into some relevant demonstration of their faith. In effect, what’s the method to the madness?
Being able to devote much more time to MMM in the past two (2) years has granted my thinking and action spaces to do just that – figure out the methods and some streams of activity within them. You’ve seen this in part if you’ve followed this site for sometime and watched its evolution. In this post, I kind of want to pull all of that together into what amounts into a mobile ministry methodology. The goal of this methodology is to literally demonstrate the definition of mobile ministry in the midst of practice and application.
What is A Mobile Ministry Methodology
The Mobile Ministry Methodology is a framework designed to assist individuals, ministries, and organizations determine the value, prospects, process, and successes of mobile ministry projects. Derived from SDLC methodologies, this framework is designed to keep the a singular goal in perspective despite tendencies for scope creep.
Please note, this is a framework. Therefore, activities within each phase might differ depending on the project. That said, the phases are quite rigid in keeping the focus of the project on both ministry and mobile applications.
Phase One: Determine if you are working on a mobile ministry project
The first step of this methodology is to determine if you are indeed working on a mobile ministry project. While it might seem that any project utilizing mobile devices and services is a suitable ministry project, the determining of whether it is a mobile ministry project falls towards whether the goals and activities within the project affirm the definition of mobile ministry:
(short version of definition)
If your answer to this question is that you are not working on a mobile ministry project, this methodology and process will not be helpful to you. If the goals of your project would like to line up with ministry, as well as keeping that technical component of being mobile, a good place to check the motives and goals of the project can be found using the following Biblical references:
Phase Two: Identifying the Frame for Mobile Ministry
There are several contexts in which mobile technologies have been used, or mobile behaviors tracked and observed. However, all of these are not specific illustrations of ministry (faith-building, faith-tradition extending, faith transformations can all be used as terms here). When mobile intersects with ministry, and the resulting actions are a change in behavior towards both technology and faith, then we can say that mobile ministry has occurred. MMM’s investigation and logging of activity in this space has identified these contexts (displayed here in their primary and secondary frames, linked to articles published here which correlate):
* These topics had their primary tag changed in the course of developing these articles; process is underway to normalize these.
Phase Three: Identifying the Primary Focus for Mobile Ministry Activity
Activities within the previously mentioned frames of mobile ministry have engaged in one or a combination of three focus areas:
Previous discussion on these.
The focus is determined by the core and learned competencies which area needed in order to direct the mobile ministry effort. Many mobile ministry projects will involve two or all three of these at some junction, but the primary focus clarifies how in the later steps you can better identify gaps, resources, and implementation items.
Whether you are using one or all three of these layers, it is helpful to have within your project person(s) which have specific knowledge of the devices and their capabilities, the programmable and political natures of the services to be implemented, and/.or then a definition of the experience for users, administrators, operators, developers, and any other stakeholders. Within these layers of mobility are a wealth of forks which will determine the success or failure of your project if they are not accounted for at this junction.
Engaging the Project Activities
Once you have identified the framing and focus, the methodology begins to take place. While this might look different for specific outfits, the software development lifecycle (SDLC) methodology actually grounds the following phases of the methodology/process:
Phase Four: Establish the Three Pillars
The first phase for the mobile ministry methodology involves what we call the three pillars: goals, issues, and resources.
This would be similar to the project initialization and analysis phases of an SDLC/Agile methodology. It is within your dissection of the issues and and resources in which an analysis of the feasibility of your project will come to light.
Phase Five: Design and Test
Design and Testing should happen in concert with one another. It will be clear after the identification of the goals and issues what exactly needs to be focused on. Design should therefore take place in two phases – staging prototypes/examples and test-ready prototypes/examples. I am personally of the opinion that you spend more time refining the design than testing multiple iterations, but I know of many people having different philosophies here. I’d also recommend that any design and testing (especially if we are talking applications, software, and workflows) should take place with live data, and not dummy data.
Testing is about whether you are making realistic steps towards your goal, and have you developed an experience with your product to match the expectations after that goal is met. Anything that you are testing that does not have direct correlation to solving the issues which prevent your goals from happening should be dismissed (or in some cases, lowered in priority). Testing should also be designed to correspond to the availability of your resources in concert with how the results of the testing knock off all or some of the issues raised in the previous phase. There is potential for projects to spoke into additional requirements or opportunities as a result of the testing/testing data, so I would recommend that anything learned that does not positively effect your specific goals, be dropped for another project or future iteration of the current project.
The testing scripts should be designed so that they can be used in the Post-Implementation phase for reporting and support needs.
Phase Six: Implement
Implementing a mobile ministry project can be a difficult proposition. If this is an application, implementation might look like a slow-beta period, or a larger “let’s see what happens” kind of release. When it is a business process, implementation cannot afford such slow releases, and usually includes additional time and resources towards addressing items that could not show up in testing, implementing training, and finishing the reporting queue.
Your public feedback queue and media channels should be established and utilized at this point. Mechanisms such as Twitter, Facebook, Get Satisfaction, etc. are excellent for acquiring and monitoring specific feedback, while also lending a (hopefully) positive light on your ability to manage the roll-out of your product.
Phase Seven: Support, Report, and Reinitialize
Supporting your product includes having the appropriate documentation (text, video, etc.), publicity support, and consistent presence (support forums, email channels, etc.) which allow you to take in and categorize compliments and issues related to the implemented iteration of your project. Support does not necessarily include fixing all of those items which are brought to your attention – some items need to be input into the queue for re-initialization into another project.
As with your testing queue, the reporting structure that you use to watch usage, trends, and spot potential problems down the line should be in place here. Your report data might come from server logs, emails, or a combination of several streams of data, to which are collected in a regular report by which project managers an stakeholders can have a concise view of the project as it related to the specific goal.
Reinitialize means that you’ve met enough the goals of your project, and due to the data gained within the design, testing, implementation, or support/report streams, that you have an update to the project that you can do. Again here, the goal needs to be specific, but also not deviate greatly from the original product’s goal. It is not uncommon to go back to the drawing board and rebuild at this point.
Review of the Mobile Ministry Methodology Phases
View these phases in a graphical process map:
This process map was created in Google Docs for collaborative purposes. The Google Docs version will always be the latest iteration of this.
Items Not Seen In this Methodology
This methodology has been designed to be very generic. How you or your team manages their tasks, template documents, or other assets is not the point of this methodology. It is a framework to assist you/your team to understand from the outset of the project how to focus your efforts without losing focus of the faith and technological implications of your product. If at the end of your project, you have clearly demonstrated that you have forwarded some/all of the key ideals or behaviors of your faith tradition, then you can successfully say that you have engaged within mobile ministry.
If you have any comments or questions towards this methodology, please do not hesitate to email or send a message via Twitter. Its my expectation that this methodology will enable groups, such as those involved within the Mobile Ministry Forum, better identify successes, challenges, best practices, and other aspects of mobile ministry that have been hard to define and implement.
Associated Resources
Tags: best practices, definition of mobile ministry, flow chart, layers of mobile, methodology, Mobile in Analytics/Marketing/Development, Mobile in Discipleship/Education, mobile in media, mobile in missions/evangelism, mobile in personal/moment, mobile in spiritual/theological/psychological, process, process flow, resources
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