A case study on teens, text messaging, and campaign effectiveness has been published over at Mobile Cause. Here’s a snippet:
Florida Church Reaches Youth
RPM: Revolutionary Passionate Ministry — a youth movement of First Baptist Church Eustis — has creatively and strategically implemented mobile tools into their ministry this past year. Here’s what happened when pastors Daniel and JP decided to go mobile:Weekly attendance before SMS=40-60 kids
After implementing SMS=70-90 kidsEvent attendance before SMS=20 kids
After implementing SMS=60 kids
Read the rest of this case study at Mobile Cause (post, PDF).
For additional case stuides, see our Case Studies and Resources page.